2026 New Ulm Crazy Days!

Get ready for an unforgettable shopping experience and a weekend of fun at New Ulm Crazy Days! From July 24th to July 26th, immerse yourself in the excitement of this annual event, featuring incredible deals from our beloved local businesses.

Shop the deals! July 24-26
During Crazy Days, the streets of New Ulm will come alive with a vibrant atmosphere as businesses have sidewalk sales and open their doors to offer exclusive discounts and promotions. Whether you’re searching for stylish clothing, unique gifts, home decor, or delicious treats, you’ll find it all and more during this special event.  (Participating sales/specials will vary by retailer / opening times will vary – see individual stores for hours). Downtown shops are encouraged to have sidewalk sales but remember that retailers ALL OVER town will have sales and discounts, Friday through Sunday. Check with your favorite store to see what they are planning!

Growing Forward – Mobile Green Space – Fri 4 pm – Saturday 11pm
Experience the vibrant transformation of Downtown New Ulm as it comes alive as a dynamic mobile green space! Everyone is invited to enjoy live music, savor food from local restaurants and food trucks, and engage in activities scheduled throughout the day. Join us for some community fun and entertainment! Learn more about the Growing Forward project here!

Ping Pong Ball Drop – Saturday, 9am
Saturday, July 25th is the famous Ping Pong Ball Drop @ 9:00 a.m.!  Ping Pong Balls (with labeled discounts + chance to win Chamber $) will be dropped a rooftop in Downtown New Ulm – 40 ping pong balls will have $5 Chamber Dollar, and 2 lucky winners will grab a ping pong ball worth $50 Chamber Dollars!!
Businesses interested in participating? Contact us! chamber@newulm.com 

Check out our event page for more up-to-date details:  https://business.newulm.com/events/details/crazy-days-2026-51895